Privacy & Cookie Policy

Last updated: December 2025

Shanghai Samsun International Trade Co., Ltd. (“we”, “us”, or “our”) operates the website www.chromatic-rayon.com (the “Site”). This Privacy & Cookie Policy describes how we collect, use, disclose, and protect your personal information in compliance with the EU General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

1. Information We Collect

We may collect information that identifies, relates to, describes, or could reasonably be linked to an identifiable person (“Personal Information”). This may include:

  • Contact information: Name, email address, phone number when voluntarily provided (e.g., forms, newsletter sign-ups).
  • Technical information: IP address, browser type, device type, operating system, and pages visited.
  • Usage data: Date/time of visit, download logs, referral source, and interactions with the Site.
  • Cookies & tracking data: See “Cookie Policy” section below.

2. How We Use Your Information

We use collected data for the following purposes:

  • To provide and maintain our services and website functionality.
  • To respond to your requests or inquiries.
  • To send newsletters, marketing, or promotional materials (with consent where required).
  • To analyze trends, improve our website performance, and understand user behavior.
  • To comply with legal obligations and protect our rights and safety.

3. Cookie Policy

Like many websites, we use cookies and similar tracking technologies (e.g., web beacons, pixels) to collect information about your interactions with the Site and to improve user experience. A cookie is a small text file stored in your browser when you visit a website.

We categorize cookies as follows:

  • Necessary Cookies: Required for basic site functionality and do not require consent.
  • Performance & Analytics Cookies: Help analyze site usage and performance. These are enabled only with your consent.
  • Marketing Cookies: Used to personalize ads and marketing. They are always subject to your consent.

Under GDPR, non-necessary cookies are set only after obtaining explicit consent. Under CCPA, we disclose cookie usage and provide a mechanism to opt-out of selling Personal Information.

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You can manage cookie preferences and opt-out at any time through our Cookie Consent banner or your browser settings.

4. Sharing Your Personal Information

We may share Personal Information with:

  • Service providers (e.g., email delivery providers, analytics partners).
  • Government or legal authorities when required by law or to protect legal rights.
  • Affiliated companies for internal business purposes.

5. Your Rights Under GDPR and CCPA

Under GDPR:

  • Right to access the personal data we hold about you.
  • Right to correct inaccurate data.
  • Right to request deletion (“right to be forgotten”).
  • Right to restrict or object to processing.
  • Right to data portability.

Under CCPA (California Residents):

  • Right to know what Personal Information is collected, used, shared, or sold.
  • Right to request deletion of Personal Information.
  • Right to opt-out of the sale of Personal Information.
  • Right to non-discrimination for exercising your privacy rights.

To exercise any of these rights, please contact us at the contact information below.

6. Legal Basis for Processing (GDPR)

We process Personal Information only when we have a lawful basis, such as:

  • Your consent for non-essential cookies or marketing communications.
  • Performance of a contract with you.
  • Legitimate interests (e.g., analytics and site improvement).
  • Compliance with legal obligations.

7. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes described in this policy, or as required by law. Data related to analytics or logs may be retained for a limited period to optimize site performance. Specific retention periods depend on the data type and processing purpose.

8. Data Security

We implement appropriate technical and organizational measures to protect your Personal Information against unauthorized access, disclosure, alteration, or destruction.

9. Contact Information

If you have any questions about this Privacy & Cookie Policy or wish to exercise your privacy rights, please contact us at:

Email: [email protected]

Address: Shanghai Samsun International Trade Co., Ltd., Shanghai, China